Thursday, November 17, 2011

Movement/Motion

Example #1

(http://www.ttthings.com/images/uploads/veerle_ttthings_what_is_graphic_design_3.jpg)

In this image is a example of implied motion through graphic design. In this image a person holding a tower of boxes that get smaller towards the top of the pyramid that are all toppling over. The image tells a story in its own way. There is a certain before and after effect that is being created. The viewer is aware of the motion and movement that is happening by the directional cues. This illusion is created by the unbalance of the picture. The viewer feels the off balance of the boxes tumbling because of the way they are grouped. You almost tilt your head to the right when your looking at the picture to balance and stabilize it. It is this technique that creates the movement feel.

Example 2

(https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhD55qZfkHatyMXn8E_adrISvlNGTdJKr-YCjJw84vOo7Fg-xej615tZn3V7nMdQ7_GThS5WrDgjRHJEWrq3pTd39mxXLTb0AXAhi3DHqjyQILesJcHPX23z_PqXhZy-maO4t6kDQH9pRM/s1600/nike-meteors.jpg)

This is a second example of implied motion through the use of graphics. This add,by Nike, illustrates a shoe that is shooting through space much like a meteor, catching on fire as it quickly descends. The viewer is aware that it is space because of the dark background and stars in the distance. The physics of this picture helps aide the illusion of the shoes rocketing through space. It looks like what a meteor would look like traveling. The sparks and fire in the front and the trail of smoke in the back create this illusion. The expanding of sparks off the back of the shoe to a focal point gives the suggestion of movement. It also conveys an outward rush of emotion and energy. The diagonal direction is also key in helping imply motion as it is a mental conformity that items placed at a diagonal must roll in the downward motion.

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